Recipes for Business Success
The Marketing Cooke Books
That’s where The Marketing Cooke Books come in.
Designed specifically for time-poor business owners, students, employees, and managers, this
series breaks marketing down into easy-to-understand, bite-sized pieces—complete with
practical steps to apply what you’ve learned.
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No fluff.
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No jargon.
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Just clear explanations and action plans that you can actually use.
Whether you're starting from scratch or trying to improve what you're already doing, this
series helps you understand what marketing really is, where advertising fits in, and how to
build a plan that’s right for your business.

Meet John Cooke
Raised in the vibrant city of Sydney, Australia, John Cooke's professional history unfolds with a unique blend of service and business acumen. From a distinguished tenure as a police officer and homicide detective, John seamlessly transitioned into a remarkable four-decade journey in the business realm, spanning both Australia and the United States.
Armed with practical business insights and fortified by two university qualifications, including an MBA, John is a reservoir of knowledge ready to empower business owners and their teams.
As John says, "I don't promise to make you rich -- only you can do that! But I do promise to teach you the fundamentals of marketing. The fundamentals don't change, but the market does, and therefore advertising does. Now, at my time of life, I think the best way for me to pass on all the knowledge I've accumulated over the years, is to write a series of books about marketing and business management".
"That's how The Marketing Cooke Book series came into being."


If you're interested in knowing more about John's police career CLICK HERE.
