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Welcome to The Marketing Detective Resources Library

This is where you’ll find practical, detective‑style tools designed to help small‑business owners uncover why customers disappear — and what to do about it. You’ll start with two foundational resources, and more case files, diagnostics, checklists, and audio guides will be added over time as the investigation continues.

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The Missing Customer Diagnostic

A quick, detective-style tool to help you identify why customers may be disappearing from your business.

This one-page diagnostic reveals the five clues every small business owner should investigate.

To download your free diagnostic, click the button below, or the thumbnail image. No opt-in, no fuss. Just a simple tool to help you understand your customers better.

Get a preview of the book that's helping small business owners rethink their marketing from the ground up

The first two chapters lay the foundation for understanding customer behaviour, common mistakes, and the investigative mindset that drives effecting marketing.

THE MARKETING DETECTIVE

John Cooke MBA AssDipBus

Brisbane, Queensland, Australia

email: biz.xsell@gmail.com

 

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